It can be difficult getting just the right fabric, size and fill for pillows. 1) When in doubt, go bold with your fabric! It’s a chance to splurge on those high end fabrics, since you don’t as much material. We’re loving the embroidered modern fabrics right now! 2) Mix those shapes up! Use squares, rectangles and basketball shapes to create variety. 3) We also like to see our pillows very luxurious. To achieve this, always go up 2 sizes in pillow fill. With an 18″ pillow, we recommend a 22″ fill, especially with feathers and down. Most pillow forms come 75% feathers/ 25% down. We find that percentage can still get lumpy, so I have our pillows custom filled in a richer percentage of down. This helps to maintain the shape and avoid poke through of the feathers through the material!